Price Analysis Bottom Line
The following may be TMI. And of course, this ranking shows my personal preference, so there's a high chance you may not agree.
Please note that there is a huge drop-off in quality between the top 6 and the bottom rest.
- The price per sheet is $0.00177, which is much lower than my personal purchase point of $0.00253 per sheet. This is 1 of the 5 best toilet paper deals of 2018 that is widely available.
- Costco Wholesale's typical sale price on Charmin toilet paper is $0.00253 per sheet, which serves as the basis of my purchase point.
- Do note that the Charmin toilet paper sold at Costco is slightly wider than the ones sold elsewhere.
- This spreadsheet of mine provides price tracking information, history, and other details. The highlighted blue row is the product in this particular deal.
- For toilet paper price calculations, I do not factor in sheet widths and square footage.
- I am not comparing apples to apples, so to speak, and this brand may usually have a higher price than some other brands. Of course, there may be other, more personalized factors to consider, including warehouse club memberships; shipping fees; product quantities; subscription programs such as Amazon's Subscribe & Save and Target's Subscriptions; convenience of stores and locations; and availability of cashback programs.
The following may be TMI. And of course, this ranking shows my personal preference, so there's a high chance you may not agree.
Please note that there is a huge drop-off in quality between the top 6 and the bottom rest.
- Charmin Ultra Strong
- everything you'd want in a toilet paper
- Prince & Spring Ultra Soft Premium (Boxed.com house brand)
- excellent balance of being almost as soft as Quilted Northern Ultra Plush and almost as strong as Charmin Ultra Strong
- Quilted Northern Ultra Plush Three-Ply
- OMG - three ply! it really is plush. Charmin Ultra Strong is not as soft, so some people may prefer this
- OMG - three ply! it really is plush. Charmin Ultra Strong is not as soft, so some people may prefer this
- Charmin Ultra Soft
- excellent, but often the same price as Ultra Strong, which is more tear-resistant
- excellent, but often the same price as Ultra Strong, which is more tear-resistant
- Kirkland Signature Ultra Soft
- it's a shame this has been discontinued; note that this not the regular Kirkland type
- Presto! Ultra-Soft (Amazon house brand)
- decent balance of soft and strong
- decent balance of soft and strong
- Presto! Ultra-Strong (Amazon house brand)
- strong, but too rough
- strong, but too rough
- Seventh Generation Toilet Paper
- rough and thin; similar to Kirkland Signature 2-Ply
- Kirkland Signature 2-Ply
- in every way, the most generic toilet paper
- note: its regular price is better than virtually all toilet paper deals
- Scott Extra Soft
- prone to breakage; this is the only one-ply toilet paper on this list
- Quilted Northern Ultra Soft & Strong
- despite its name, it isn't strong, but it is soft
- Angel Soft
- not worth writing to angels about
- Cottonelle Ultra ComfortCare
- this toilet paper is annoying; it seems okay until you notice the lint particles
- this toilet paper is annoying; it seems okay until you notice the lint particles
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